Most Leadership Problems Start With One Thing:

A Conversation

Gone Sideways.

No script, strategy deck, or leadership book can save you if your message doesn't land. Because communication goes beyond words. It's energy, body language, and the ability to read a room and adjust in real time.

Let's Talk

The Communication Fixer for Leaders

Who Are Done With Messy Messages

YOUR STRAIGHT-SHOOTING STRATEGIST

Smiling professional woman with curly blonde hair, wearing a black blazer and striped top, posing for a portrait against a neutral background.

I'm Barbara Jenks—recovering HR exec, improv nerd, and the strategist leaders call when their communication gaps start leaking trust, clarity, and revenue.

Here's what 20 years in HR across Fortune 500 and mid-size companies taught me: Communication makes or breaks everything.

I've witnessed, mediated, coached, or cleaned up the aftermath of thousands of conversations—at Boeing, 20th Century Fox, and companies in between. Each one proved that clarity, tone, and timing can either build momentum or blow it all up.

Teams spinning in circles. Managers dropping the ball.

Execs losing credibility. Deals lost because customer-facing teams weren't aligned.

All from one root cause: poor communication.

And that's exactly what I fix.

The Real Cost of Communication Breakdowns:

Poor communication costs companies an estimated $12,500 per Sr. employee ($200K salary) annually in lost productivity. That's not just frustration—it's revenue walking out the door.

As CEO and Founder of Bright Fulcrum, I tackle the root cause of most organizational dysfunction: conversations that don't land.

The Three Pillars of Communication

My signature framework isn't fluff or theory. It's a brain-based system that helps leaders cut through noise and drive real results:

1

AWARENESS

Read the room. Body language often speaks louder than words. I help you pay attention and respond to your team's nonverbal cues—tone, facial expressions, energy shifts—so you can adjust in real time.

2

LISTENING

Hear what's not being said. Spot the need behind the message. When your team feels heard, trust builds. Execution follows.

3

WORD CHOICE

Speak with clarity. Use language that connects and drives outcomes. I help you clarify direction so your team actually follows through—and handle hard conversations without losing your cool.

The Tools I Use:

I blend neuroscientific communication techniques with improv-based methods to create lasting change. Think brain-smart tools meet real-world application. Plus, I'm trained in equine-assisted leadership—yes, horses. They mirror your blind spots in a heartbeat and sharpen my ability to decode body language and identify leadership roadblocks.

Energetic woman with blonde hair, wearing a black jacket and leggings, raising her arm in a victory pose during an event presentation.

What Makes Me Different

I've Seen It All—And I Know How to Fix It

20 Years in the Trenches:
From Boeing to 20th Century Fox to VP of Administration at Bellingham Cold Storage, I've been in the room where communication goes wrong—and I've guided leaders through the aftermath.

Real-World Results:
My clients don't just learn theory. They walk away with tools they can use mid-meeting, mid-misstep, or mid-meltdown.

Beyond Business Impact:
I volunteer with Unbridled Spirit, a horse-based therapy nonprofit, where I am an equine specialist for underrepresented communities. For me, leadership is never just about results—it's about helping people rise.

WHO I WORK WITH

Individual Leaders:

I help you stop overthinking, deliver messages that land, and shift out of reactive mode for good. We tackle the conversations you've been avoiding and start leading through change, navigating difficult personalities, and showing up with clarity when it counts.

HR &

Finance Leaders:

I design and deliver high-impact training programs that boost team alignment, accountability, and execution. Your managers learn to stop talking past each other and their teams, and start driving real follow-through.

Culture & Engagement Teams:

I addresses the foundational elements of culture transformation: Ascertain the current cultural state via focus groups an surveys; establishing clear communication expectations, defining (or refining) core values that teams can actually embody, navigating change management with clarity building norms around civility and respect, and creating genuine belonging

How We Work Together

Executive Coaching

1:1 and small group coaching for leaders who want to stop overthinking and start communicating with confidence.

Leadership Communication Training

High-impact programs that teach managers to stop talking past each other and their teams, and start driving real follow-through.

Culture & Engagement Consulting

Establishing clear communication expectations, defining (or refining) core values that teams can actually embody, navigating change management with clarity rather than chaos, building norms around civility and respect, and creating genuine belonging.

Difficult Conversations Workshops

Learn to handle hard conversations without losing your cool—so your team feels heard and execution improves.

Fractional

HR Strategy

For growth-stage companies who need strategic HR leadership without a full-time executive.

Keynote Speaking

Engaging keynotes and workshops with practical neuroscientific tools and improv exercises your team can

use immediately.

What You Get:

Leaders who engage and align their teams with confidence

Managers who communicate clearly and drive follow-through

Teams that collaborate better, execute faster, and deliver results

CLIENT TESTIMONIALS

"

"Her expertise in conflict resolution and team development has truly transformed my communication skills."

I am excited to share my highly positive experience working with Barbara! She has been a phenomenal coach, helping me navigate and resolve conflicts through her incredible skills in active listening and Neuro-Linguistic Programming (NLP).

Barbara's deep understanding of interpersonal dynamics has empowered me to tackle work issues with empathy and professionalism. Her NLP techniques have significantly improved my communication and performance at work.